What Is Shopify? – Forbes Advisor

What Is Shopify? – Forbes Advisor


Shopify pricing includes monthly fees based on your subscription plan, plus added fees for payment processing, shipping labels and advanced POS needs.

Shopify Subscription Costs

Each of Shopify’s five online store plans supports unlimited products, orders and customers and provides data security, Payment Card Industry (PCI) compliance, 24/7 support, plus a full range of sales and business management features.

Shopify also offers discounts if you pay in advance—save 10% if you pay annually and 20% if you pay biennially.

  • Basic, Shopify and Advanced Plans ($29, $79 and $299 per month): Each of Shopify’s online store plans deliver omnichannel sell-anywhere features and a full suite of order, customer and business management essentials. As you move up the plan tiers, you get lower payment processing fees, larger shipping discounts and access to advanced marketing, management and reporting tools.
  • Shopify Lite ($9 per month): This limited-feature Shopify plan supports in-person POS sales and an online Buy Button tool for non-Shopify websites, blogs and email sales. Lite doesn’t provide the online store, social media and seller marketplace channels of the other plans.
  • Shopify Plus (from $2,000 per month): Offers enterprise-level features geared for high-volume, multi-location and multimillion dollar sellers. Plan pricing, terms and features are negotiated based on sales volume and business needs at this level.

Looking for more insights on pricing? Check out our guide on Shopify pricing.

Shopify Payment Processing and Transaction Fees

You can connect your own payment processor to Shopify or use the built-in Shopify Payments option. If you use your own payment processor, Shopify adds a transaction fee ranging from 0.5% to 2% of the total charge to every online sale. This fee does not apply if you use Shopify Payments.

Shopify Payments offers flat-rate payment processing with rates based on your subscription plan, as shown in the table above. Shopify Payments also supports in-person sales using Shopify’s mobile POS app and retail store POS system.

Shopify Shipping Costs

If you ship orders, you can use Shopify’s built-in shipping label printing on any plan. You’ll enjoy competitive discounted rates on USPS, UPS, DHL and other carriers and your discounts increase on higher-tier plans.

Shipping fees tally each time you process an order and print a shipping label. These costs are charged to your card when charges reach a threshold level based on your average shipping volume. However, if you ship just a few orders each month, shipping charges are added to your monthly Shopify bill.

Additional Shopify Plans, Pricing and Costs

Shopify’s POS feature enables in-person sales for mobile pop-up shops, market selling, services and even multiple retail store locations. POS-based sales connect with online sales, inventory, customer data and business reporting seamlessly too.

You can use the free POS Lite that’s built into every Shopify plan or add full retail checkout functionality for a monthly fee:

Shopify POS Lite (Free on all plans)
This mobile POS in-person selling feature is built into all Shopify plans, including the $9 per month Shopify Lite plan. Shopify POS Lite allows merchants to record in-person sales via mobile app and process payments using manually keyed-in entry or a card reader connected to their mobile device. POS Lite requires using Shopify Payments as your payment processor and mobile card readers have a one-time purchase cost of $49 each.

Shopify POS Pro ($89 per month, per location)
This full retail checkout system delivers robust inventory tracking, staffing tools and analytics to any Shopify plan. Shopify POS Pro checkouts are iPad-based and you can purchase iPad checkout stands, cash drawers, card readers and other checkout accessories per your needs.

Premium Shopify Themes
Shopify gives merchants nine free store themes, but many sellers opt for premium Shopify themes with specialty designs, added features and more customization options. Shopify’s theme store has more than 75 premium themes starting at $180, and Theme Forest offers more than 1500 premium Shopify themes starting as low as $17.


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